For decades, fish markets have been the only go-to for fresh seafood in Pakistan — but let’s be honest: they’re crowded, smelly, and often lack basic hygiene. Between the flies, poor handling, and unpredictable prices, shopping for fish can be exhausting, especially for busy families and working professionals.

That’s where platforms like Seafresh come in, offering a modern solution. Seafresh sources fresh seafood directly from the Arabian Sea, cleans and vacuum-seals it under hygienic conditions, and delivers it in temperature-controlled packaging — right to your doorstep. From fish and prawns to crabs and seasonal catches, the variety is impressive and the convenience hard to beat.

But here’s the big question:
Can online seafood delivery replace the traditional fish market experience?
Are we sacrificing the ability to “see and feel” the product in exchange for cleanliness and time-saving?
Do you trust pre-cleaned, packaged seafood more or less than what you hand-pick at the bazaar?

If you’ve tried services like Seafresh, what was your experience? And if you’re still sticking to your local fish guy, what’s stopping you from making the switch?

Let’s talk about how seafood buying is evolving in Pakistan — and whether it’s time we say goodbye to the old fish market hustle